:In the 1960s, when elder statesmen of photography such as Edward
Steichen and Walker Evans declared color photographs to be lurid
and vulgar, a group of innovative artists, including William
Christenberry and William Eggleston, began experimenting with
improved technologies to seriously explore the possibilities of
color photography. Their potent work, often examining humble
subject matter, gained recognition in the 1970s and inspired a
new generation of American color photographers.
"Mavericks of Color: Photographs from the Collection," on view in
the Julien Levy Gallery of the Philadelphia Museum of Art from
July 30 to November 27, presents a rare look at more than 50
photographs from the museum's collection by several dedicated
practitioners of color photography: Christenberry, Eggleston,
Joel Meyerowitz and Eliot Porter. The work of these "mavericks"
was startling and revolutionary at a time when the carefully
composed, meticulously printed black and white photograph was the
standard for the medium.
Porter was a biochemist and dedicated amateur photographer when
he was offered an exhibition at Alfred Stieglitz's gallery, An
American Place, in 1938. A generation older than the other three
artists in this exhibition, he began experimenting with color
photography in 1940, in part due to the importance of color in
identifying birds. Porter soon gave up his scientific career to
become a full-time photographer and was resourceful in his
inventions to make the camera more effective in the field.
William Christenberry (American, born 1936), "Pure Oil Sign in
Landscape near Marion, Alabama," 1977 (negative), 1981 (print),
dye transfer print, 31/4 by 5 inches. Philadelphia Museum of
Art: Pur-chased with the Alice Newton Osborn Fund, 1982.
In 1943, a selection of his color work was presented in the
solo exhibition "Birds in Color: Flashlight Photographs by Eliot
Porter" at The Museum of Modern Art in New York. By the early
1950s, he was publishing his color pictures extensively in a
variety of magazines and journals. Featured in this exhibition are
selections from his 1972 portfolio "Iceland," published by the
Sierra Club, and the dynamic 1977 portfolio, "Birds in Flight."
Christenberry came to photography as a painter. Attracted by the
forms and textures of the vernacular architecture around Hale
County, Ala., Christenberry used a Brownie camera to photograph
gas stations, churches and corner stores as studies for his
paintings. During a stint in New York City, Christenberry got up
the courage to call photographer Walker Evans and eventually
showed him the photographs, which Evans encouraged him to take
seriously.
Christenberry went on to teach at Memphis State University in
Tennessee and in 1968 moved to the Corcoran School of Art in
Washington, D.C., where his color photographs were shown in a
solo exhibition in 1973. Christenberry often returns to the same
subjects, photographing the effects of time, weather and neglect.
The photographs in this exhibition were previously featured in
Christenberry's solo show at this museum in 1991, "William
Christenberry: Photographs."
Eggleston's solo exhibition at The Museum of Modern Art in 1976
signaled a breakthrough in the acceptance of color photography
and his concurrent publication William Eggleston's Guide remains
an important touchstone for the medium. Born in Memphis, the
artist spent his childhood in rural Tennessee. Inspired by the
photographs by Robert Frank, Henri Cartier-Bresson and Walker
Evans, which he saw in books, Eggleston started photographing
with black and white film.

Joel Meyerowitz (American, born 1938), "New York City," 1976,
chromogenic print, 251/8 by 201/2 inches. Philadelphia Museum
of Art: Purchased with the Contemporary Photography Exhibition
Fund, 1977.
Increasingly intrigued by the possibilities of color
photography, he struck up a friendship with Christenberry. Known
for his photographs of the American South, Eggleston has built an
international reputation on his vibrant portraits of the utterly
commonplace. Among his iconic works on view are powerful images of
seemingly simple subjects - a red ceiling punctuated by a single
bare light bulb, a tricycle abandoned on the sidewalk and a hooded
jacket hanging on a nail.
Meyerowitz was working as an art director and designer in New
York City when he became excited about the possibilities of
photography. After observing Robert Frank in action, he picked up
the camera in 1962 and began shooting color slides. Drawn to the
bright signs and flux of the city, Meyerowitz worked in the
tradition of street photography, first working with black and
white film before turning in earnest to color printing in 1973.
His bold images often capture the surprising juxtapositions and
instantaneous events of daily life, such as the cryptic
confluence of gestures among strangers or a man falling down in
the street.
Rounding out the exhibition are examples from the 1970s by other
color mavericks, including Harry Callahan, David Graham William
Larson Lucas Samaras and Stephen Shore.
The Philadelphia Museum of Art is on the Benjamin Franklin
Parkway at 26th Street.
For information, 215-763-8100 or www.philamuseum.org.