BLOOMFIELD, CONN. – The Professional Show Managers Association (PSMA), an association of consumer trade show organizers covering every field from antiques to computers, wishes to let the public know that the trade show business is alive and well in America.
Although the concept of the public market is as old as business itself, event management is changing as a result of the events of September 11. As the business changes, it draws from hardship to remain strong and viable. Change is challenging. It stimulates creativity. Some shows have had to be cancelled or postponed relating to the events of September 11. As independent business people, we rely on our income to survive, as do most of our exhibitors. As professional show managers we are plotting new courses. The shows that suffered as a direct result of the attack are being rescheduled or relocated wherever and whenever possible, recognizing the need our services fulfill.
Our events touch the human spirit. We provide escape as well as diversion, a sense of stability, a link to the familiar. Shows – whether bridal, computer, automotive, or antique – are a neutral pastime. People need to touch, to talk and to rub elbows with others sharing the experience. The consumer show business represents hundreds of thousands of participants generating billions of dollars in revenue annually. It exists worldwide from little street markets selling produce to the “mega” car shows. It is not going away. It will become stronger and more resilient.
We invite you to join us and continue doing the business of America – business itself.